Daloon

Case Daloon

Purpose:

The purpose of the campaign is to increase awareness of Daloon's meat-free product portfolio to the target group of 18-24 year olds - on the channels where they are located.

 

​Solution:

We created a recipe universe of small inspiring food videos focusing on making Daloon's meat-free products.

In addition, we partnered with strong YouTuber profiles as an extended arm for Daloon. YouTubers' content was shared on their own SoMe channels, including Instagram.

 

Daloon